Check it Out: Have You Ever Faked a Tweet?
“Anyone can code a [Twitter] bot. Not many people can code
a person.”
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Thorin McGee
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How Fake?
From retweet bots to false personalities, creative ways to automate microblogging abound. Hollis Thomases, founder of WebAdvantage.net, and Tracy Falke, social media specialist for Freestyle Interactive, also spoke on the panel. Their methods were decidedly "white hat" — the term for "hackers" who stay mostly within the rules. Their presentation included long lists of Twitter apps that do things like allow multiple people to manage your company Twitter feed or easily find content to retweet (which is the best way to attract subscribers). They also offered advice on how to help your customer service reps find and interact with people already talking about your brand on Twitter.
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Thorin McGee
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Thorin McGee is editor-in-chief and content director of Target Marketing and oversees editorial direction and product development for the magazine, website and other channels.
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