Co-Mailing: The Biggest Controllable Variable in Your Catalog’s Printing and Postage Costs, Part 2 of 2

(For part 1, click here.)

Cost Estimates
It can be difficult to compare savings between different printer’s co-mail pools. To do this effectively, you need to get the following estimates from printers:

* estimated gross postage without any savings;

* estimated net postage after the printer’s mail pool and co-mail savings; and