Circ Planning for Next Season: 13 Key Questions to Ask, Part 2

By
Jim Coogan
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8. What are the implications on your merchandise commitments with increased sales? What happens if you over- or under-order merchandise? If your merchandise supply is limited or requires long lead times, understand the implications of sales growth on your needs to order, pay for and keep merchandise in stock. There’s no value in creating demand that can’t be fulfilled.
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- People:
- Jim Coogan
- Places:
- Santa Fe, N.M.

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