Case Study: Customer Service Tool has 
Inkjetsuperstore.com in the Black

The proactive nature of Kampyle's near real-time feedback tool has produced up to 300 queries per day, reducing phone calls to Inkjet Superstore's customer service department by 5 percent. This frees up customer service reps' (CSRs) time for other tasks, such as reading feedback submitted online to help convert customers into loyal buyers, as well as anticipate customer needs, sales opportunities and site upgrades to better serve visitors in 
the future.