4 Best Practices for Affiliate Marketing Success

3. Build a relationship with a reputable ad network. Your brand reputation is priceless. It's taken time, money and effort to perfect, therefore it's vital to protect it at all times. Advertisers have a competitive advantage when they work closely with ad networks that oversee their publishers’ campaigns and ensure a compliant environment. By partnering with a network that's ready and willing to face greater scrutiny from the Federal Trade Commission in the performance marketing industry, brands can be confident that their offers won't be compromised.