3 Mobile Site Optimization Tips
Redirect process slows page load and turns away customers
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Ariel Weil
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Anyone%20who%20has%20waited%20for%20a%20page%20to%20load%20on%20a%20smartphone%20knows%20how%20tedious%20it%20can%20be.%20Slow%20load%20times%20and%20poor%20mobile%20experiences%20cause%20smartphone%20users%20to%20give%20up,%20sometimes%20abandoning%20the%20site%20forever.%20Unfortunately,%20inconsistencies%20in%20how%20mobile%20retail%20sites%20display%20their%20content%20add%20unnecessary%20seconds%20to%20the%20loading%20process,%20which%20translates%20into%20lost%20sales.<%2Fspan>%0D%0A%0D%0Ahttps%3A%2F%2Fwww.mytotalretail.com%2Farticle%2F39-percent-top-mobile-retail-sites-redirect-users-two-more-times-before-loading%2F" target="_blank" class="email" data-post-id="3547" type="icon_link">
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Beyond these tools, nothing beats testing your site on your own. Take your phone and walk, drive or use public transportation to understand how real users experience your app.
Your end goal should always be to deliver relevant content to your customer as quickly as possible. These tests will help identify problem areas so you prioritize page components and eliminate elements causing loading issues.
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Ariel Weil
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