Shop Spray on Jeans, Courtesy of American Eagle (Sort of NSFW)

When was the last time American Eagle Outfitters did something kind of cool with their ads? Answer: We're blanking. But it looks like the retailer's higher-ups decided to hire an ad agency that's in touch with kids these days: Welcome, America's favorite mall staple, to the ironic viral video method. In the psuedo-commercial, you'll find good looking teens saying stock quotes about individuality in the name of really, really tight (spray on) jeans. The tagline? "Lookin' tight," which is pretty hilarious.