Nike CEO: Retail ‘Correction’ Taking Place

The recent holiday season provided an example of a consumer-driven "correction" taking place in the retail industry, Nike CEO Mark Parker told CNBC on Thursday, and that's created a big priority for the sneaker and athletics company. "Obviously there's a huge appetite from a consumer standpoint for digital products — e-commerce, digitally based commerce I should say," Parker said during an interview on "Squawk on the Street." "We'll see that continue. This holiday was a great example of how the consumer is shifting, not only to digital but mobile-based digital commerce."