New Era Tightens Grasp on the World of Football With Canadian Football League License

BUFFALO, N.Y., Dec. 9, 2010 /PRNewswire/ -- New Era Cap Co., Inc., the international headwear and apparel brand, is proud to announce that it has been named a headwear and apparel licensee for The Canadian Football League (CFL). The three (3) year deal will begin January 2011 and includes world wide distribution rights for the brands 59FIFTY and 39THIRTY headwear. In addition to New Era headwear, apparel including t-shirts and outerwear created by 5th & Ocean, the Miami-based apparel manufacturer, will be available. "There are great things on the horizon for the CFL in terms of growth, and we're