Martha Stewart and J.C. Penney Revise Partnership Agreement in Macy’s Dispute
J.C. Penney and Martha Stewart Living Omnimedia on Monday announced a revised agreement that eliminates Stewart's products in home goods categories to which rival Macy's claims exclusive rights. The amended deal calls for the domestic doyenne's company to design Martha Stewart-branded products for J.C. Penney in window treatment, holiday and other categories not claimed by Macy's. Penney also gave up its 17 percent stake in Martha Stewart's company. Macy's sued J.C. Penney and Martha Stewart Living after the two announced a partnership in December 2011.