Gap Hires Abercrombie & Fitch Veteran as its New CMO

Can seasoned Abercrombie & Fitch marketer Craig Brommers make the Gap more fashionable with today's consumers? Following a sales slide during the holiday season, Gap has named Brommers senior vice president of global marketing for its namesake brand. He succeeds Seth Farbman, who departed a year ago, and went on to helm marketing at digital music service Spotify.