M-Commerce Sales Rise Over Thanksgiving Weekend
Cyber Monday shouldn't change its name to Mobile Monday. At least not yet. As it has in all other areas of retailing, mobile commerce has made its presence felt during the Black Friday-to-Cyber Monday shopping period. Mobile devices are the gateway to retailer websites for 13.3 percent of consumers, and 8.5 percent are using these devices to make a purchase, according to an IBM Benchmark Alert.