Networking Site Offers Far More Than You Could Imagine, Part 2 of 3
3. Answer questions. Same as above. You can earn expert status, and your answers help other LinkedIn users solve their problems. And don’t forget to add a URL to your answer to help support your position.
4. Join groups. LinkedIn allows you to join up to 50 groups. Once you join a group, announce to it who you are; what you do; and provide a link to your profile, blog or Web site. You also can post and answer discussions within groups. Get involved, and watch your network and sphere of influence grow.
Stay tuned for part 3 next week, where I’ll provide some cool power-user tips. I’ll also reveal how to build a “super-profile.”
Jim Gilbert is president of Gilbert Direct Marketing, a full-service catalog and direct marketing agency. His LinkedIn profile can be viewed at www.linkedin.com/in/jimwgilbert or you can post a comment here or e-mail him at firstname.lastname@example.org.
Jim Gilbert has been creating direct marketing programs that drive superior ROI for almost 30 years. Fluent in consumer or B-to-B, creative, operations, and analytics, he marries the strategic and tactical sides of direct and social media marketing in a seamless fashion that gets results. He's CEO of a multidiscipline direct marketing agency, Gilbert Direct Marketing, Inc., which focuses on direct mail, catalogs, DRTV, telemarketing, print, alternative direct marketing media and social media marketing. Jim has been involved in start-ups, expansions and turnarounds, and is an expert in helping multichannel marketers get to the "next level." He's a former adjunct professor, teaching direct marketing at Miami International University, and is President of the Board of Directors of the Florida Direct Marketing Association. Jim loves to talk direct marketing, and has done many lectures on direct and social media marketing.