Hamilton Davison

Joe Keenan is the executive editor of Total Retail. Joe has more than 10 years experience covering the retail industry, and enjoys profiling innovative companies and people in the space.

At the American Catalog Mailers Association's (ACMA) National Catalog Forum yesterday, assorted catalog mailers and suppliers voiced their concerns regarding the Main Street Fairness Act (aka the internet tax law) and discussed their options to help see that the bill isn't passed. Having already been passed by the Senate this past Monday, the next hurdle to the bill becoming law is its passage in the House. The ACMA and its members are fighting to make sure that doesn't happen.

Days after the resignation of the Direct Marketing Association’s beleaguered President & CEO John Greco, the American Catalog Mailers Association (ACMA) launched an aggressive campaign for its National Catalog Forum, as well as new members.

Momentum is building at the USPS for a “Winter Sale” event to follow on the heals of the Summer Sale incentive for Standard Mailers. This latest incentive round would have some similar features, but also notable differences, from the previously announced Summer Sale incentive.

The two-year-old American Catalog Mailers Association (ACMA) trudges along like a little engine that could. But can it? Despite its newness and relatively tiny membership, this organization has delivered an effective wake-up call to both the USPS and the Postal Regulatory Commission (PRC) on the plight of catalog mailers, helping foster the recent postal “summer sale.”

The two-year-old American Catalog Mailers Association (ACMA) trudges along like a little engine that could. But can it? Despite its newness and relatively tiny membership, this organization has delivered an effective wake-up call to both the USPS and the Postal Regulatory Commission (PRC) on the plight of catalog mailers, helping foster the recent postal “summer sale.”

Coming on the heels of the downcast ACCM conference in New Orleans, the American Catalog Mailers Association's (ACMA) National Catalog Advocacy & Strategy Forum offered the 50 or so attendees on hand some potential relief and plenty of optimism.

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