Retailers are coming to the realization that video helps sell product. That’s why Camo Trading made the decision to add product videos to its e-commerce site. As a small brand with limited resources, however, Camo Trading couldn’t produce videos in-house quickly enough or at a high enough quality to justify the expense.
Cyle Tabor
Joe Keenan is the editor-in-chief of Total Retail. Joe has nearly 20 years experience covering the retail industry, and enjoys profiling innovative companies and people in the space.
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