Brian Unmacht

Taylor Knight is an associate content editor for Target Marketing and Total Retail. She enjoys writing and creating video content to interact with an audience.

SEATTLE — REI has promoted Brian Unmacht to chief operating officer, expanding his role to oversee eetail, e-commerce, merchandising, private brands, information technology and supply chain. "This well-deserved promotion recognizes Brian's many...

Recreational Equipment Inc. has promoted Bill Baumann and Brad Brown to senior vice president, information technology and e-commerce and direct sales, respectively. In addition, Kathleen Peterson has been named vice president of private brands for REI. "Bill and Brad's promotions recognize the strategic importance of the information technology and e-commerce divisions to provide the infrastructure required to support REI's growth over the next five years," said Brian Unmacht, REI's executive vice president. "Kathleen's remarkable 25-year career with premier global brands serves her well as she leads the expansion of our award-winning branded gear and apparel offerings." 

SEATTLE, WA (BRAIN)REI this week reported an 8.4 percent jump in annual sales for 2011, to $1.66 billion, but operating income was down slightly, to $116.2 million from 2010s record $116.6 million. Net income was flat compared with 2010 at $30.2 million. We experienced strong sales in 2011. However, because winter weather failed to arrive, our profitability was impacted, said Brian Unmacht, REIs executive vice president. Looking ahead, our underlying strong financial position allows us to continue our growth plans and invest in ways that make it easy for customers and members to shop REI however they wishonline, on

SEATTLE , March 14, 2012 /PRNewswire/ -- REI ( Recreational Equipment, Inc .), a national retailer of quality outdoor gear and apparel, today announced 2011 sales of $1.80 billion , up 8.4 percent from $1.66 billion the previous year. Operating income was $116.2 million , down slightly from $116.6 million in 2010. Net income was $30.2 million , relatively flat to 2010. As the country's largest consumer cooperative with a significant membership base, REI welcomed nearly 842,000 new members in 2011, up 7 percent from 2010.  (Logo: http://photos.prnewswire.com/prnh/20120306/SF65403LOGO ) "We experienced strong sales

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