Ben Fischman Archives - Total Retail

January 28, 2013Former QVC chief to head merchandising at Rue La La

BOSTON — Private sale site, Rue La La, has appointed Darlene Daggett as a president overseeing merchandising, programming and member experience. Daggett will report to Ben Fischman, founder and CEO of Rue La La and be headquartered in the Boston and New...

March 23, 2011Rue La La Hosting 5-Day Tory Burch Boutique to Benefit Japan

Rue La La announced that it'll host a unique boutique featuring special-edition Japan Relief T-shirts created by Tory Burch. "The earthquake and tsunami in Japan triggered a need to help in all of us," said Ben Fischman, chief executive officer, Rue La La.

July 23, 2010Fashion Sites Target Male Shoppers With Latest Campaigns

Online fashion shopping sites like Gilt Groupe and Rue La La have been a hit with women since launching over the last three years. A new push to get men to shop in these web boutiques is proving more difficult.

July 19, 2010Rue La La names former Kohl’s exec as COO

Online retailer Rue La La said Monday it has named Jeffery Marshall as COO, effective July 6. Marshall is the former senior VP and CIO for Kohl’s Department Stores.In his new position with Rue La La, Marshall will be directly responsible for all technology, fulfillment and operations, and will report to Ben Fischman, Rue La La's CEO.At Kohl’s, Marshall executed a transformation of the retailer’s Information Services division, helping to drive collaboration and efficiency across its different business units. Marshall's team implemented numerous technology systems within Kohl's, including point-of-sale, merchandise planning and allocation markdown optimization, warehouse management and distribution,