© Profile of Success, Catalog Success magazine, March 2007 Interview by Matt Griffin Catalog Success: When was the catalog established? Arnie Zaslow: ATD has been around since 1931. We celebrated our 75th anniversary last year. That’s not how long the catalog has been around though. We published the first catalog in 1957. The great thing about that is that last year we were in business for 75 years, and this year we celebrate the 50th anniversary of our catalog. CS: What is your primary merchandise? AZ: Institutional furniture and equipment for the business, education, and correctional markets. I think our biggest single
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