Haddonfield, New Jersey

Social media is a valuable marketing tool retailers of all sizes and industries should use. Consumers spend a lot of time on social media sites, and retailers should take advantage of this. In comparison to many outbound marketing practices, social media is a simple, cost-effective tool for retailers to reach consumers and lead them to their website, as well as convert leads into sales. Here are four easy ways retailers can use social media to successfully market their business: