There's a sense of alternate reality built in to each of URBN Inc.'s (owner of Urban Outfitters, Anthropologie, BDLHN and Terrain) stores. Now URBN is taking this experience to the next level by building a branded village where ladies (and men) can live its ethereal lifestyle and buy it, too. Our sister site Racked Philly reports that the company purchased 6.5 acres in Devon, Pa. (about 30 minutes outside the heart of Philadelphia as the Google Maps flies) onto which they plan to erect a Terrain garden center, an Anthropologie, a boutique hotel, a couple farm-to-table restaurants, and more.

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