EDITED

Merchandising is transforming from product centric (what makes you money) to customer-centric (who makes you money). Take this 3-minute self-assessment to determine where your team scores when it comes to being customer-centric in your merchandising strategies.

In episode 332 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Kelly Mahoney, vice president of customer marketing at Ulta Beauty, a leading cosmetics, fragrance, skincare and beauty gifts retailer. Mahoney discusses Ulta Beauty's Ultamate Rewards loyalty program, what she attributes the recent growth of the program to, and the engagement metrics the beauty retailer…

In this episode of Total Retail Tech Insights, Editor-in-Chief Joe Keenan interviews Juliana Prather, chief marketing officer of EDITED, the leader in retail intelligence, market strategy and enterprise data. Listen in as Prather discusses her professional background in retail, how EDITED works with retailers, and her take on the current supply chain environment for brands and…