Technology

Macyโ€™s Tests Chutes, Tablets in Dressing Rooms to Repel Amazon
August 19, 2015 at 2:38 pm

As online giant Amazon.com charges into the $300 billion U.S. apparel market, Macyโ€™s is running for the dressing room. Even Macyโ€™s acknowledges thereโ€™s little it can do to keep customers from shopping online for basic clothing โ€” T-shirts, menโ€™s jeans and tighty whities. Yet the department store chain is clinging to the idea that manyโ€ฆ

Separating Man and Machine at Amazonโ€™s Fulfillment Centers
August 14, 2015 at 9:03 pm

If Amazon.com is so automated, how come it continues to hire big numbers of people every time it opens a new fulfillment center? Just what is Amazonโ€™s separation of labor between man and machine? To find out, we went inside Amazonโ€™s Coppell, Texas facility with Amazon Spokeswoman Ashley Robinson on Wednesday.

10 Ways Glasses.com is Changing Customers' Perceptions
August 13, 2015 at 4:11 pm

Buying glasses online, whether prescription lenses or fashionable sunglasses, isn't the easiest of tasks. From finding a pair that are just the right size and color to getting the exact prescription lenses you need to seeing how the glasses will look on your face, the challenges are many. Glasses.com is trying to change that withโ€ฆ

How the IoT is Merging Online and Offline Retail Experiences
August 10, 2015 at 4:10 pm

Before, we had online retail and offline retail, and never the twain shall meet. Now both worlds are merging into each other, sped on by the increase in mobile usage, which now represents 60 percent of the time spent online. Itโ€™s no longer a question of online vs. offline; consumers want to be able toโ€ฆ

Vogue Ads Skip a Step, Linking Readers to Target
August 10, 2015 at 3:12 pm

Iconic images from the pages of Vogue are getting a makeover, courtesy of Target. In an ad campaign running in the September issue of Vogue, the discount department store has reimagined classic images from the fashion magazine, dating to the early 1900s. In this topsy-turvy world, carpets and curtains sold at Target replace high-fashion dresses, a chunkyโ€ฆ

3 Factors Powering Retail's Evolution
August 3, 2015 at 2:46 pm

Retail was a vast and varied industry even before the internet, mobile devices and a host of other technologies transformed consumer behaviors and expectations. Since then, the gradual changes implied by retail โ€œevolutionโ€ have been replaced by enormously transformational leaps. Despite this ever-growing complexity, I believe retail today is being shaped (or reshaped) by threeโ€ฆ

Barcodes the Root of Shopper Dissatisfaction at Checkout
July 31, 2015 at 3:39 pm

Checkout is the last opportunity a retailer has to make a positive impression on a shopper. Yet new research confirms the majority of checkout experiences today end in frustration. By addressing acute front-of-store pain points, retailers will be able to boost customer satisfaction ratings while encouraging longer, more frequent visits. A study conducted online byโ€ฆ

Amazon's Push-to-Order Dash Buttons Are Now Available
July 30, 2015 at 2:33 pm

When Amazon.com announced the Dash Button back on March 31, it seemed like an early April Foolsโ€™ Day joke: it had made a button you can buy that would place an order for something โ€” a single, specific product โ€” whenever you pressed it. But the Dash Button was very real and designed to beโ€ฆ

Amazon Wants Air Space for Delivery Drones
July 29, 2015 at 2:59 pm

Amazon.com wants to carve out a special zone of the sky to shuttle commercial drones that would deliver goods to its customers. Amazon Prime Air project vice president Gur Kimchi used a NASA convention in California on Tuesday to fly the idea of dedicating separate air zones for commercial drones. Kimchi proposed setting commercial drone zones betweenโ€ฆ

4 Questions for Lowe's Innovation Labs Director
July 28, 2015 at 2:47 pm

Kyle Nel is executive director of Lowe's Innovation Labs, where he's developed the Lowe's Holoroom, an augmented and virtual reality home improvement design tool, the OSHbot autonomous retail service robot, and in-store and online 3-D scanning and printing. In Nelโ€™s words: โ€œI (and my team) build new technologies that solve consumer problems, as envisioned throughโ€ฆ