E-Commerce

3 Video E-Commerce Priorities for Retailers
January 20, 2011

The National Retail Federation's BIG Show fills the Javits Center with people from every area of retail, and everyone I talked with seemed to have video on their mind. Three things stood out from my conversations.

More Baby Boomers Buying Consumer Packaged Goods Online
January 20, 2011

The 50-year-old to 64-year-old demographic is leading the way in online consumer packaged goods (CPG) sales, according to a study by the Integer Group and M/A/R/C Research. Shopping in general might be down, but online shopping is way up (the US just finished its biggest ecommerce holiday shopping season ever).

Adjusting Sales Strategies for E-Commerce Success in 2011
January 17, 2011

As e-commerce marketers set or adjust their strategies for 2011, there are some important trends and developments to pay attention to that can help capture new revenue streams and strengthen brand awareness this year and beyond.

Startup Has Vision to Sell Eyeglasses Online
January 17, 2011

Shopping skeptics said people would never buy certain things โ€” shoes, diamond rings, cars โ€” online because they needed to see the products in person. They were wrong. E-commerce companies have found success in all of those fields.