Customer Service
As we approach the end of the year's first quarter, now is a good time for retailers to consider the trends that will impact their businesses in 2019 and beyond. One exciting trend crossing all segments of retail is the renewed focus on the human connection โ i.e., building authentic relationships, stimulating community connections, andโฆ
Now that the dust has settled from the storm that is SXSW, I've had the chance to reflect on some of the key themes coming out of this yearโs event. The retail industry in particular made waves with a higher profile presence than usual, with companies like Walmart, Patagonia, Away, lululemon, and Amazon.com just severalโฆ
More and more companies, particularly retailers, are using chatbots to connect quickly with customers, enabling them to handle basic service needs faster and more efficiently. While many businesses and consumers have embraced chatbots and automated features in order to make service inquiries and share personal information, the relationship between customers, chatbots and brands still needsโฆ
Brands across industries are eager to wow customers with new technology โ and rightly so. In the age of heightened convenience, more personalized experiences and innovative shopping options like Amazon Alexa, consumers wonโt tolerate brands that donโt embrace the future. However, that doesnโt mean brands should rely on tech to replace a good customer experience. Usabilla's recentโฆ
In a keynote presentation earlier this week at Shoptalk in Las Vegas, Art Peck, president and CEO of Gap Inc., detailed four key areas that retailers must not be willing to compromise in order to continually meet rising customer expectations and drive profitable growth. Coincidentally, Peck was on stage a mere four days after Gapโฆ
What do I mean by โstart anywhere, end anywhere?โ I mean that todayโs consumers are using more methods of engagement than ever before in their path to purchase, and retail brands must be able to keep up. Better yet, you must understand customer behavior to the point where you not only can meet them whereโฆ
With the right tools, training and access to information, teams will be able to better assist shoppers and exceed their expectations.
In todayโs retail reality, moments are critical, and customersโ experiences are won or lost as soon as they occur.
Brick-and-mortar managers must find ways to differentiate the in-store experience and create engaging experiences within their stores.
Women's handbag and accessories brand Vera Bradley recently opened a new line of communication with its customers: text messaging. The company is using text messaging to provide speedier and more personalized customer service. Prior to implementing the contact-center solution that enabled texting, Vera Bradley recognized its customers might be trying to send text messages toโฆ