Susan Thomas
Susan Thomas is the founder and CEO of 10Fold, a communications agency in Silicon Valley ranked among the top eight percent of independently owned firms exclusively focused on B2B technology in the United States (IBSIS, 2022). Today, 10Fold works with three “Unicorns” and three multi-billion-dollar industry leaders, along with dozens of other rising tech stars. Founded in 1995, 10Fold has helped to create billions for clients in corporate valuation and won nearly six dozen industry awards for service excellence.
Artificial intelligence is changing where and how buyers discover retail brands. Shoppers who once searched across product pages, marketplaces, reviews and buying guides are increasingly turning to AI-powered search engines and shopping assistants to compare options and narrow decisions. For retailers, that creates a new visibility challenge: the moment of intent is moving into environments…




