Marcel Hollerbach

Marcel Hollerbach

Marcel Hollerbach | Co-Founder and Chief Innovation Officer, Productsup
Marcel Hollerbach is a tech entrepreneur, co-founder and CIO at Productsup. A recognized thought leader in ecommerce technology, he’s the author of Feed Management & Syndication in the Age of AI and a frequent speaker, helping brands leverage AI and product data to scale across platforms like Google, Meta, TikTok—and now Perplexity and ChatGPT.

December 2, 2025 From Prompts to Presents: How the 2025 Holiday Season is the ‘Smartest’ Time of the Year

The 2025 holiday season, spanning Halloween, Black Friday, and Christmas, will mark the first true…

March 17, 2021 YouTube's New Shopping Feature Proves That Video Selling is Here to Stay

In many ways, YouTube is already a major shopping destination. Many of its 2 billion users tune into…