Charlie Casey

Charlie Casey

Charlie Casey is CEO and co-founder of LoyaltyLion, a data-driven loyalty and engagement platform that powers ecommerce growth. Proven to increase retention and spend, LoyaltyLion is trusted by thousands of fast-growth ecommerce merchants worldwide. Prior to founding LoyaltyLion, Charlie joined the Foreign and Commonwealth Office as an Economics Advisor before becoming a consultant at Deloitte.

A Return Experience to Remember

Returns are on the rise. A combination of rising prices and tighter budgets means that shoppers are returning items more often than they have in some time. It’s a swing of the pendulum as online shopping soared to meteoric heights during the pandemic, with e-commerce seeing a 31 percent increase in growth from 2019 to…

4 Ways a Loyalty Program Helps Counter the Higher Cost of Living

The cost of living continues to rise. A few weeks ago it was announced that inflation hit a 40-year high. While many e-commerce businesses will see their sales impacted by the rising cost of living, there are some things that can be done to keep sales strong during this time. And they all boil down…

The Changing World of E-Commerce and What’s in Store for 2022

We greet 2022 with hopes for a less turbulent year than the past two. With the onset of the New Year, there are several trends taking shape in the retail sector. Let’s take a look at five predictions and how they could impact the way we do business going forward. Data and Privacy Continue to…

The Real Deal About Black Friday and Cyber Monday

The past two years have brought with them many retail changes. One glance at an empty store shelf reveals how inventory and supply chain hiccups have become an ongoing issue since the start of the pandemic. Retailers all over the U.S. now manage shopper expectations with phrases such as “Now’s the time to be thinking…