Cédric Chéreau

Cédric Chéreau

Cédric Chéreau, Managing Director, EagleAI 
Cédric Chéreau has more than 20 years of experience in retail analytics, supporting retailers and FMCG companies from Europe and North America. He holds a Master of Science in Marketing from EDHEC.

Eagle Eye is a leading SaaS and AI technology company enabling retail, travel and hospitality brands to earn the loyalty of their end customers by powering their real-time, omnichannel and personalised consumer marketing activities, at scale.

Eagle Eye AIR is a cloud-based platform, which provides the most flexible and scalable loyalty and promotions capability in the world. More than 850 million personalised offers are executed via the platform every week, and it currently hosts over 500 million loyalty member wallets for businesses all over the world. Eagle Eye is a certified member of the MACH Alliance and is trusted to deliver a secure service at hundreds of thousands of physical POS destinations worldwide, enabling the real-time issuance and redemption of promotional coupons, loyalty offers, gift cards, subscription benefits and more.

The Eagle Eye AIR platform is currently powering loyalty and customer engagement solutions for enterprise businesses all over the world, including Asda, Tesco, Morrisons, Waitrose and John Lewis & Partners, JD Sports, Pret a Manger, Loblaws, Southeastern Grocers, Giant Eagle, and the Woolworths Group. In January 2024, Eagle Eye launched EagleAI, a next-generation data science solution for personalization, already being used by leading retailers worldwide including Carrefour, Auchan and Pattison Food Group.

Focus on Predictive AI: 3 Retail Challenges, 3 Real-Life Solutions

Implementing artificial intelligence effectively may be the most pressing preoccupation facing retailers today. This is perhaps why even though global AI in the retail market is expected to grow by 30 percent, half of all retail executives lack confidence in their company’s ability to implement it effectively, according to Deloitte’s 2024 US Retail Industry Outlook. …