Anthony Chiulli
Anthony Chiulli is director of product marketing at 250ok, a SaaS platform bringing marketers advanced insights into email deliverability, design, sender reputation, fraud protection, and consumer engagement—the ultimate email intelligence add-on to any ESP.
With more than a decade of email experience, Anthony Chiulli embraces educating and advising email marketers on the latest trends and insights within the email industry. In his work as Director of Product Marketing at 250ok, Anthony oversees launching new products and services through participating and influencing go-to-market strategies, supporting collateral, and brand evangelism. Before joining 250ok, Anthony served in a number of leadership roles at Salesforce, including Deliverability Practice lead and Associate Principal of Deliverability Services.
Consumers will spend $4.9 trillion a year on e-commerce by 2021, and retailers are optimizing their sales and marketing for the online consumer. This means prioritizing digital sales drivers like email, a tried-and-true favorite. But first, brands need to ensure they’re following email marketing best practices to better ensure deliverability. Why? Solid deliverability means more…
’Tis the season for promotional emails. According to Adobe, in 2017, Cyber Monday alone accounted for $6.59 billion in sales, with roughly 25 percent of sales driven by email promotion. Despite last year’s impressive returns, consumers believe marketing emails from brands have plenty of room for improvement. An original study conducted by 250ok in partnership…




