10 Tips to Optimize Holiday Sales
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Jay Calavas
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9. Personalize as much as possible, and create memorable experiences that transcend the holidays. Be customer centric. Keep in mind that the holidays are a stressful time for many people. Create meaningful interactions with your customers that will keep them coming back throughout the year.
10. Prepare for a post-holiday rush. The holiday buying season extends well into January with gift returns, exchanges and gift card redemption. Put plans into place to ensure easy customer transactions and high customer satisfaction well into the new year.
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Jay Calavas
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