Spending Expected to Edge Up for Valentine’s Day ’08

Just as consumers catch their collective breaths from the recently completed holiday shopping season, the next shopping event is upon them — Valentine’s Day. And it appears many don’t plan on slowing down. According to the 2008 Valentine’s Day Consumer Intentions and Actions Survey, conducted by BIGresearch for the National Retail Federation, the average consumer plans to spend $122.98 on Valentine’s Day, up slightly from last year’s average of $119.67.