Freewheeling Numbers From High-Flying Zappos.com
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* The company sells more than 1,200 brands, more than 200,000 styles and houses more than 4 million items in its warehouse;
* it has a housefile of 7.6 million customers;
* its 12-month housefile contains 3.4 million customers; and
* 75 percent of Zappos’ sales are made by returning customers.
And then there’s Zappos’ sales growth. Since its first full year in 2000 when it posted $1.6 million in annual sales, Zappos’ sales have steadily risen.
* $8.6 million in 2001;
* $31.9 million in 2002;
* $70.1 million in 2003;
* $181 million in 2004;
* $370 million in 2005;
* $597 million in 2006;
* $840 million in 2007; and
* $1 billion (projected) for 2008.
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- People:
- Alfred Lin
- Zappos.com
- Places:
- Orlando, Fla.
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