Customer service: Three Ways to Get at What Your Customers Really Want
By
Matt Griffin
and Catalog Success
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* Shadow people who deal with customers every day. The folks who know your customers best are those who deal with them every day. If you have a retail store, talk with floor personnel about customer behavior. If you have a contact center, talk to customer service reps about the complaints they hear most often. If you host your own Web site, talk to the development team about common customer drop-off pages.
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- People:
- Matt Griffin
- Places:
- Circuit
- Philadelphia
Matt Griffin
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Catalog Success
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