Batter Up: Louisville Slugger Opens E-Commerce Store
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“Shopatron is a great way for our company to sell its many products online while allowing our trusted and loyal brick-and-mortar retail customers to be part of those sales,” Louisville Slugger President Marty Archer said in a company press release.
Since Louisville Slugger is based in Louisville Kentucky, the company assigns the online orders to local and authorized dealers — making the pick up in store option possible, keeping the brick-and-mortar stores in the loop.
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Meredith Cunningham
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