
By
Joe Keenan
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Another example of Moosejaw's personal relationship with its customers is its "breakup service." Moosejaw customers who are having a hard time getting up the courage to break up with their significant other can have the brand do it for them. Here's how it works: Customers send in the name and phone number of the person they want to break up with, along with three reasons why they want to break up. A Moosejaw representative then calls the person and gives them the news, softening it by saying some nice things about them before they hang up.
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- Eoin Comerford

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