Totsy Burns Through $34M, Lays Off its 83 Employees, Selling Assets

New York-based flash-sales site Totsy is laying off its staff of 83 employees. The company, which had 110 employees last year and 4 million email subscribers, has entered liquidation, hiring the investment bank Consensus Advisors to sell off its assets, which includes the member list and $2 million worth of inventory. According to sale documents obtained by PandoDaily, the company hit $16.9 million in revenue last year and never turned a profit on its flash sales. It lost $22.9 million in 2012 and projects a loss of $16.8 million this year.