Stores Prep for Crush of Last-Minute Super Saturday Shoppers

Retailers are prepping for a crush of procrastinating shoppers this weekend as the holiday season starts to wind down, and they're throwing everything from gift card deals to 24/7 store hours to coveted Star Wars toys at shoppers to keep them spending right up until Christmas. Despite holiday sales starting as early as October, retailers are banking on the fact that many people still have shopping to do. The Saturday before Christmas, dubbed "Super Saturday" by the retail industry, is the second-largest day for sales and traffic in stores behind Black Friday, according to ShopperTrak.