Merchandising

Investing in customer-centric proprietary product development fends off consumer ennui and extends the brand experience in all the right ways.

Seeking to bring location marketing to a hyper-local level, retailers have begun to embrace digital signage as an effective tool at their disposal. 

The Consumer Product Safety Commission continues to issue new regulations and interpretations that impact retailers — both large and small — and their product suppliers.

Millward Brown revealed findings from a recent U.S. study that looked at why people continue to shop in stores despite the convenience of online shopping.

Like many women, I'm in lust with J.Crew. I just don’t know how it does it, season after season, catalog after catalog, offer after offer, email after email. It continually tantalizes me with merchandise that inspires me to stop everything and place an order. Who can resist?

Some things never change: Leading up to Black Friday, retailers are in a frenzy to capture wallet share among consumers shopping online. However, there are a number of new trends emerging as we head into Black Friday, including surgical shopping, social shopping and the return of luxury goods to shopping carts.

One of the greatest benefits of item-level tagging for retailers is perpetual inventory management. With the increased visibility into inventory afforded by tagging, retailers have greater efficiency and accuracy in order processing based on an increased knowledge of what's in stock.

Jennifer Lopez and Marc Anthony finally broke the news that they've partnered with Kohl's Department Stores to launch a contemporary lifestyle brand for the retail giant.

Fifty-nine percent of U.K. shoppers haven't decided on the brand they'll purchase before researching or buying a product online. Consumers are also beginning to take the web with them when they shop, accessing price comparison sites, social networks and product reviews via their mobile phones — all of which are key factors in helping them to make decisions on which brand to purchase.

There is a lot of consumer excitement around new tech products this holiday season. According to our latest research, 56 percent of shoppers are planning to buy computer related gifts, 50 percent plan to purchase electronics and 13 percent of them plan to purchase electronics online.