Facebook
Facebook
Twitter
Twitter
LinkedIn
LinkedIn
Email
Email
0 Comments
Comments
Mobile and social channels continue to change the way consumers shop, as 46 percent of the 3,000 respondents said they are less likely to comparison shop when using a retailer's mobile app, and 47 percent said they want a retailer to send a coupon to their smartphone when they are in-store or nearby. Not surprisingly, 84 percent of online shoppers use at least one social media site. Among Facebook users - the most popular channel - 60 percent "like" a brand to receive an incentive or promotion.
0 Comments
View Comments
Related Content
Comments