COVID-19: Driving Permanent Change for Brands and Retailers
Sponsored by: Bazaarvoice
Speakers: Loran Gutt, VP Corporate Development, Bazaarvoice
COVID-19 has had a dramatic impact on ‘what’ consumers are shopping for and ‘how’ they are shopping. We see our clients responding in numerous and diverse ways, and we are closely monitoring the impact COVID-19 is having on global retailers, brands, and consumers. Now, more than ever, consumers are turning to e-commerce for goods they previously purchased in-store and are making purchase decisions based on web content, brand reputation and product availability alone. Retailers are pivoting quickly to keep up with demand. We expect consumer adaptations made during these current conditions to make a permanent impact on the way consumers shop for years to come.
In this webinar we will be discussing:
- The impact COVID-19 is having on global retailers, brands and consumers
- Insights from shopping activity across 6,200 global e-commerce sites
- How retailers and brands are making quick pivots to stay relevant
- What the next 5 years will look like, including permanent changes to the state of retail
Join us on 4/15 at 1 p.m. ET to learn how you can respond to and prepare for the lasting impact that COVID-19 is having on consumer behavior globally.
Come to this session armed with your questions. You'll be able to submit questions directly to our panelists for a live Q&A session during the hour.
Sponsored by Bazaarvoice
Can’t make it on April 15th? No problem! Total Retail webinars are archived for 90 days after the live event. Click above to register and get access to this webinar, both live and on- demand.