Neel Grover

Buy.com has launched its new wine store, and is the only online mass merchandiser in the U.S. to offer a comprehensive wine shop that includes hundreds of competitively priced wines from all regions and varietals.

ALISO VIEJO, Calif., Nov. 27, 2010 /PRNewswire/ -- Leading online retailer Buy.com(R) today reported its best Black Friday performance in company history, with more than 45 percent year-over-year sales growth on the Buy.com site (as of 5 p.m. PST on Friday, Nov. 26). A major driver of the company's overall growth included sales through Buy.com's marketplace, which grew by more than 100 percent compared to Black Friday of last year. Consumers flocked in record numbers to Buy.com, which offers the e-commerce industry's best 45-day return policy (with no restocking fees), free shipping with no minimum purchase on nearly 2.7

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