Corey Talbot

Southbridge, Mass.-based Hyde Tools launched a new interactive digital master catalog. The flipbook-style publication provides a listing of all Hyde products, with product descriptions, photos and selected how-to videos. The digital catalog features easy navigation using an interactive table of contents and index, and also allows readers to search content by keyword, product code, product name or category. "Print catalogs become out-of-date almost the moment they are printed,” said Corey Talbot, VP marketing and product development for Hyde Tools. “The beauty of a digital catalog is that it can be continuously updated, which allows us to provide our customers