Comes

Federica Marchionni is trading high fashion for flannel and sweaters. She's departing her leadership role at Dolce & Gabbana USA to become the next CEO of Lands’ End. Lands’ End made the announcement Monday, and said its current CEO, Edgar Huber, will resign in about two weeks. He's been on the job for three-and-a-half years and his bio shows a career centered around fashion and makeup. Marchionni is cut from a different cloth: She started in tech before moving to luxury brands as a senior vice president at Ferrari and president of Dolce & Gabbana USA.

By Donna Loyle Before Sherry Comes outsourced contact center duties for her online business, she tried to keep operations in house, with reps answering customer calls only from 8 a.m. to 5 p.m. "But customers started saying, 'Come on. You're an Internet company. You should have longer call center hours,'" recalls Comes, president and founder of CoffeeCakes.com, a purveyor of gourmet baked goods. So Comes decided to outsource all of her contact center operations, including 24-hour order-taking, customer service, outbound telemarketing and conference calling. The outcome, she says, is that her business has been able to grow without adding staffers to the