Co-CEOs Adam Goldenberg

JustFab, known for its engaging and personalized online shopping experience, today announced the opening of a 3,000 square-foot flagship store in Los Angeles. JustFab is the first fashion subscription e-commerce company to open a retail store. Launched in 2010 as a web-only fashion brand offering women's footwear, JustFab has since expanded into multiple international markets and new product categories. Now, with over 33 million members worldwide through a portfolio of lifestyle fashion brands including JustFab, FabKids, ShoeDazzle and Fabletics, co-CEOs Adam Goldenberg and Don Ressler are taking the company into traditional retail, upending the typical growth strategy most brands follow.