Q: "Our catalogs tend to be crammed with photos and descriptions. How do I demonstrate to upper management the value of design elements, white space and larger photos per spread?" — Angela Sanchez, creative director, NLC Products
"We have have many catalog customers located in the Newtown, Connecticut area. We posted some condolences on Facebook, but what are some best practices about marketing to people in this area going forward? Should we hold off on sending catalogs there for a while? Is a direct mailing appropriate?"