Euclid Analytics

2017 Holiday Physical and Digital Retail Trends Report
October 24, 2017 at 7:43 pm

This upcoming holiday shopping season, retailers should expect Cyber Monday to be the most popular shopping day. However, the role of the physical store remains extremely important in the consumer buying journey. Brands looking to win will capitalize on convenience factors unique to stores and, perhaps more importantly, become channel-agnostic as the lines between physical and digital continue to blur.

Mind the Gap: 4 New Stats to Keep in Mind About Male and Female Shoppers
September 6, 2017 at 12:13 pm

Perhaps to no one’s surprise, women and men approach some aspects of shopping differently. Our recent research uncovers some important distinctions between the two genders that would be useful for retailers as they develop marketing strategies to reach these different demographics. Here’s what 1,500 consumers told us — plus three tips on how retailers should…