Victor Yakovlev

Victor Yakovlev is an experienced product marketing expert with a focus on advertising technology, retail media, and e-commerce. He is currently the Associate Director of Product Marketing at PubMatic, where he manages go-to-market strategy across Commerce Media. Previously, Victor led the product marketing teams at Pacvue, Meta, and Zoro, the e-commerce branch of Grainger. His experience includes developing and implementing marketing strategies for various products in these sectors, with an eye on retailers.