Toni Thompson

Toni Thompson

Toni Thompson is President of Retail Solutions at RR Donnelley, a leading global provider of multichannel solutions for marketing and business communications.

How to Evolve In-Store Marketing Amid a Pandemic

Statista recently published a statistic that drives home the impact COVID-19 has had on virtually every facet of our lives. Since the pandemic, only 3 percent of Americans say they have not made any changes to their lifestyle. For retailers, their journey to reopen will also include changes; changes that will elevate awareness and encourage…

Top Retail Trends This Holiday Shopping Season and Beyond

Last year, the National Retail Federation (NRF) found that during the winter season, consumers planned to spend a total of more than $1,000 on average for items like decorations, candy and gifts, and a nearly equal amount of respondents planned to make their purchases online (56 percent) as did at department stores (53 percent). Finding…