Spencer Wright

The holiday season is quickly approaching, which means retailers need to be ready for the associated increase in customer purchases. According to the National Retail Federation, holiday retail sales are expected to see a 3.5 percent bump this year over last year, reaching between $979.5 billion and $989 billion. Whether a customer shops online or…

In today's dynamic business landscape, small businesses are facing many challenges as they gear up for the holiday season. This season can make or break a retail business, especially with consumers less loyal than ever before. The current economic turbulence has left many entrepreneurs wondering how to formulate effective strategies for maximizing sales this holiday…