Smita Wadhawan

Smita Wadhawan

Smita Wadhawan is the chief marketing officer for Constant Contact. She has previous experience with GoDaddy, PayPal, Intuit, VISA, and SimplePractice — across SMB/consumer, SaaS, HealthTech, and FinTech. Global teams and global leadership at EcoVadis. Under Smita’s leadership, her teams have won Digiday Awards and several Webby Award nominations. Smita is well known as a culture champion and recognized as a highly influential and inclusive C-Suite leader who can inspire teams to deliver outstanding results. She is recognized as a 2024 Top 50 CMO in the US.

Marketing

Small Business Marketing Predictions for 2026

January 21, 2026 at 2:46 pm

As we begin a new year, one message from small businesses is clear: marketing has never been more competitive, more dynamic, or more essential to growth. The findings from Constant Contact’s latest Small Business Now report, along with new data from a December 2025 follow-up study, reveal not only how much the marketing landscape has…